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Maximize Profits through Key Customer Management
Successful track record in the creation, facilitation and management of results driven customer advisory boards, strategic communications programs and key stakeholder relationships. Proven ability to create practical, solution oriented approaches that solve customer management issues.
Recognized hospitality industry leader known for directing effective organizations that exceed expectations and deliver measurable results.
Our Services Include
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Key Customer Relationship Management |
Customer
Advisory Boards |
Convention & Visitors Bureau sought strategic feedback
and advice from experienced meeting professionals
to improve leverage of sales, marketing and operational
activities. Created and facilitated Customer Advisory
Boards which foster deeper, more meaningful relationships
with key customers and create widely respected
and well known evangelists for a destination. |
Focus
Groups |
Financial services company mandated establishment of new corporate communications department: created strategic communications channels targeted at 8,500 employees and 5,000 clients. Strategy included new Intranet/Internet sites, focus groups, video production, advertising, public relations, meeting content, customer and employee publications. |
Communications
Marketing |
Leading financial services company re-brands itself in response to customer feedback. Developed and executed new $10 million award winning national advertising campaign. Successfully increased company's visibility and brand awareness among target customers. |
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Meeting Facilitation and Management |
Meeting
Facilitation |
Recognized Hospitality Industry Leader: Past International Chairman of MPI - Meeting Professionals International. "One of the Most Influential People in the Meetings Industry" (Meeting News). MPI International Meeting Planner of the Year. |
Group Services
Best
Practices |
Top ten global hotel company required standardization and
improvement of meeting and convention services
operation. Analyzed service procedures and wrote
new operations manual to ensure consistency and
upgrade the delivery of group services. |
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Keynote Speeches |
Market Trends
and Customer
Needs Analysis |
Major US Convention & Visitors Bureau required industry expert
to address civic and industry leaders at Annual
Meeting regarding realities in the marketplace,
interpretation of customer needs and analysis
of industry trends. |
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